KL
Associate Director, Media Planning
Toronto, Ontario
On-site
Full-time
No salary posted1 weeks agoJob Overview
Job Description The Associate Director, Media Planning leads digital media planning for healthcare and life sciences clients across channels such as search, display, video, email, mobile, and programmatic media. This role develops research-backed media recommendations, partners with Media Operations and Analytics to activate and optimize campaigns, and serves as a daily client-facing lead. The role also manages media budgets, vendor relationships, performance reporting, and cross-functional col…
What you'll do
- Lead digital media planning for healthcare and life sciences clients
- Develop research-backed media recommendations
- Partner with Media Operations and Analytics teams to activate and optimize campaigns
- Serve as daily client-facing lead
- Manage media budgets
- Manage vendor relationships
- Generate performance reports
- Facilitate cross-functional collaboration
What you'll need
- Experience with digital media planning across multiple channels
- Knowledge of healthcare and life sciences industry (preferred)
- Experience with media operations and analytics
- Vendor relationship management experience
- Performance reporting and analysis capabilities
About the Company
KL