Growth Marketing Manager

This role aligns strongly with your background in marketing and your expertise in Performance Marketing, SQL, A/B Testing. The Hybrid work style matches your preferences, and the Mid Level level fits your experience trajectory.

Job Overview

Drive user acquisition and activation for Wealthsimple's investment and savings products. You will own performance marketing channels, run data-driven experiments, and collaborate with product and creative teams to grow Canada's most beloved fintech brand.

What you'll do

• Manage $5M+ annual paid media budget across digital channels
• Design and run experiments to optimize CAC and activation rates
• Build attribution models and measure incremental impact of marketing spend
• Collaborate with creative team to develop high-performing ad creatives
• Report on KPIs and channel performance to senior leadership weekly

What you'll need

• 4+ years of growth or performance marketing experience
• Hands-on experience managing paid acquisition channels (Meta, Google, TikTok)
• Strong analytical skills with proficiency in SQL or similar
• Experience with A/B testing and marketing attribution models
• Passion for fintech and helping Canadians build wealth

Benefits & Perks

About the Company

Wealthsimple is Canada's leading fintech company, offering investing, saving, and filing products built for everyone.